Thursday, January 31, 2013

some stories are best told without any words

This silent black and white film tells more of a story in six minutes than many two hour movies manage. Paperman was created by Disney's John Kahrs (The Incredibles) who was inspired by the time he spent in NY, commuting to Grand Central. To create soft black and white animation (the only color is lipstick) Kahrs and his team used new software called Meander which merged hand drawings with computer-generation to create the look of Disney animations of yore. It's up for an Oscar and made its debut on youtube Tuesday where it's already gotten 3 million votes.

twitter goes to bed with tv

Inquiring minds at Brandwatch and My Clever Agency did an interesting study on how "dual screening" is transforming TV watching. Finds:

1. Dual screeners are most likely to tweet from bed. (Surely soon to be a New Yorker cartoon.)

2. Viewers are 12 times more likely to tweet about a show during days it's on air vs. days it isn't.

3. Tweeters are more negative about shows as they're being aired than they are about them after they've aired. (The past is always better, even in TVland)

4. Less than half of TV shows in the US include official hashtag in their broadcast. (When will showrunners get with the program their audience is watching?)

5. Most TV shows do use official hashtags on Twitter, however. (At least there's that.)

6. Almost half of the official TV show Twitter accounts seldom engage fans, not responding to mentions or queries.

More goodness here, with pretty infographic.