Tuesday, November 30, 2010

unique gift idea: a retro trademark

Meister Brau. Handi-Wrap. Shower Mate. These and other gone-but-not-forgotten brand names can be yours if you show up at the Waldorf on Wed, December 8 where 150 classic trademarks are being auctioned off. Full list of brands on the block here include legendary publishing titles like Collier's and Saturday Review. Top bidder gets right to domain name, of course. Perfect for that special someone who has everything.

3 comments:

California Girl said...

I heard about this trademark auction, possibly from you or Ad Age. Not sure. It's weird. Handi Wrap? I thought it still existed. Just goes to show...

Are you attending?

Ad Broad, oldest working writer in advertising said...

I'd love to go, will try to be there. If only to see who gets the name of my favorite toy store, growing up--Kiddie City. And, oh yes. I thought I had Handi Wrap under the counter. But I guess it's Saran. http://sarcasticbite.com/2009/03/09/stepford-wife-discovers-saran-wrap/

California Girl said...

Thanks for sending me to sarcasticbite.com. Ha! It's very amusing.

Kiddie City? That's adorable. We did not have those on the West Coast.