Showing posts with label adbroad. Show all posts
Showing posts with label adbroad. Show all posts

Thursday, February 12, 2009

adbroad IRL



Last night at the Shorty Awards, I passed out my in the real world info on recipe cards from the kitchen of Betty Draper. And agreed to be outed by The Wall Street Journal. What a scene, those Shortys. Turquoise daquiris (twitter's fail whale color), wandering astronaut in helmet, faces you're used to seeing half-inch square on a screen suddenly attached to a body and talking to you. Now that I'm outed, should I switch my avatar for my pic? But I like having a blonde wave and that 60s demeanor.

Wednesday, February 11, 2009

who the hell is adbroad anyway

When I was a kid, I was fascinated with the movie Three Faces of Eve. Incredible to me that three people could exist in one. Back then, it was called Multiple Personality Disorder. Now it's called Convergence. I'm finding it takes way too much energy to keep up separate identities. And doing so no longer seems important. I advise brands to aggregate their identities across platforms. Now I'm taking my own advice. Along with Peggy Olson, Betty Draper is "coming out" at the Shorty Awards. Spoiler alert: she looks nothing like January Jones.